Privacy Policy


Last Updated: 01-03-2024

This Privacy Policy describes how FLEXBIKES (the "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, make a purchase on FLEXBIKES (the "Site"), or otherwise communicate with us (collectively, the "Services"). This Privacy Policy refers to "you" and "your" as the user of the Services, whether you are a customer, website visitor, or any other person whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, we ask that you do not use or access the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Data

To provide the Services, we collect personal information about you from various sources, as outlined below, and have collected it in the past 12 months. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses outlined below, we may use information we collect about you to communicate with you, provide the Services, comply with applicable legal obligations, enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

Types of Personal Information We Collect

The types of personal data we collect about you depend on how you interact with our site and use our services. When we use the term "personal information," we mean information that identifies, is related to, describes, or is reasonably capable of being associated with you. The following paragraphs describe the categories and specific types of personal data we collect.

Information We Collect Directly From You

Information you provide directly to us through our Services may include:

- Basic contact details such as your name, address, phone number, email.
- Order details, including your name, billing address, shipping address, payment confirmation, email address, phone number.
- Account information, including your username, password, security questions.
- Shopping details, including the items you view, place in your shopping cart, or add to your wishlist.
- Customer support information, including the information you choose to include in communication with us, such as when you send a message through the Services.
Some features of the Services may require you to provide certain information about yourself directly to us. You may choose not to provide this information, but if you do, you may not be able to use or access these features.

Information We Collect Through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our site and your account, including device information, browser information, information about your network connection, your IP address, and other information about your interaction with the Services.

Information We Obtain From Third Parties

Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

- Companies supporting our Site and Services, such as Shopify.
- Our payment processors, who collect payment data (e.g., bank account, credit card or debit card details, billing address) to process your payment to fulfill your orders and provide you with products or services you have requested, to perform our contract with you.
When you visit our Site, open or click on emails we send you, or interact with our Services or ads, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

All information we obtain from third parties is handled in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties, and we are not responsible for the policies or practices of third parties. For more information, see the Third-Party Websites and Links section below.

How We Use Your Personal Data

- Providing products and services. We use your personal data to provide you with the Services to perform our contract with you, including processing your payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, arranging for shipping, facilitating returns and exchanges, and enabling you to post reviews.
- Marketing and advertising. We use your personal data for marketing and promotional purposes, such as sending marketing, advertising, and promotional messages by email, SMS, or post and to show you advertisements for products or services. This may involve using your personal data to better tailor the Services and advertisements on our Site and other websites to you.
- Security and fraud prevention. We use your personal data to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activities. If you choose to use the Services and register for an account, you are responsible for securely maintaining your account information. We highly recommend that you do not share your username, password, or other access credentials with anyone else. If you believe your account has been compromised, please contact us immediately.
- Communicating with you. We use your personal data to provide you with customer support and improve our Services. This is in our legitimate interest in order to serve you, provide you with effective services, and maintain our business relationship with you.


Like many websites, we use cookies on our Site. For specific information about the cookies we use for our store with Shopify, see We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to perform analytics, and to better understand user interaction with the Services (in our legitimate interest in managing, improving, and optimizing the Services). We may also give third parties and service providers permission to use Cookies on our Site to better tailor the services, products, and advertising on our Site and other websites to you.

Most browsers accept cookies by default, but you can set your browser to delete or reject cookies through your browser controls. Please note that deleting or blocking cookies may negatively impact your user experience and may cause some Services, including certain features and overall functionality, to not work correctly or no longer be available. Additionally, blocking cookies may not fully prevent us from sharing information with third parties, such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal data to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

- With vendors or other third parties performing services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
- With business and marketing partners, including Shopify, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy policies.
- When you instruct us to do so, request us to do so, or otherwise consent to us providing certain information to third parties, such as to deliver products to you or through your use of social media widgets or login integrations, with your consent.
- With our affiliates or otherwise within our corporate group, in our legitimate interest in operating a successful business.
- In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including to respond to subpoenas, search warrants, and similar requests), to enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
In the past 12 months, we have disclosed the following categories of personal information and sensitive personal information (marked with *) about users for the purposes set forth above in "How We Collect and Use Your Personal Information" and "How We Disclose Personal Information":

Category   Categories of Recipients
Identification information such as basic contact information and certain order and account details Vendors and third parties performing services on our behalf (such as internet providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
Commercial information such as order information, shopping information, and customer support information Business and marketing partners
Internet or other similar network activity, such as usage data Affiliates

We do not use or disclose sensitive personal data to infer characteristics about you.

User-Generated Content

Through the Services, you may post product reviews and other user-generated content. If you choose to submit user-generated content in a public area of the Services, this content is public and accessible to everyone.

We have no control over who has access to the information you make available to others and cannot guarantee that parties who have access to such information will respect your privacy or securely store this information. We are not responsible for the privacy or security of information you make public, or for the accuracy, use, or misuse of information you make public or receive from third parties.

Third-Party Websites and Links

Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or not operated by us, you should read their privacy and security policies and other terms and conditions. We do not warrant and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of the information on these sites. Information you provide in public or semi-public places, including information you share on third-party social network platforms, may also be viewed by other users of the Services and/or users of these third-party platforms without limitation on their use by us or by a third party. Our inclusion of such links does not imply endorsement of the content on such platforms or their owners or operators, except as disclosed in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal data from children. If you are the parent or guardian of a child who has provided us with his or her personal data, you may contact us using the contact information below to request that it be deleted.

As of the effective date of this Privacy Policy, we do not actually know that we "sell" or "disclose" personal data of individuals under 16 years of age (as these terms are defined in applicable law).

Security and Retention of Your Information

Please note that no security measure is perfect or impenetrable, and we cannot guarantee "perfect security." Additionally, information you transmit to us may not be secure during transit. We recommend not using insecure channels to transmit sensitive or confidential information to us.

How long we retain your personal data depends on various factors, such as whether we need the data to maintain your account, to provide the Services, to comply with legal obligations, to resolve disputes, or to enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights below with respect to your personal data. However, these rights are not absolute, may only apply in certain circumstances, and in certain cases, we may deny your request as permitted by law.

- Right to access / know. You may have the right to request access to personal information we hold about you, including details about how we use and share your information.
- Right to deletion. You may have the right to request that we delete personal information we hold about you.
- Right to correction. You may have the right to request that we correct any inaccurate personal information we hold about you.
- Right to data portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer this information to a third party, in certain circumstances and subject to certain exceptions.
- Restriction of processing. You may have the right to ask us to stop or restrict our processing of your personal information.
- Withdrawal of consent. When we rely on consent to process your personal data, you may have the right to withdraw this consent.
- Appeal. You may have the right to appeal our decision if we refuse to process your request. You can do this by responding directly to our rejection.
- Managing communication preferences. We may send you promotional emails, and you can opt out of receiving these emails at any time by using the unsubscribe option provided in our emails to you. If you opt out, we may still send you non-promotional emails, such as emails about your account or orders you have placed.
You can exercise all of these rights where indicated on our Site or by contacting us using the contact information below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before we can provide a substantive response to your request. In accordance with applicable law, you may appoint an authorized agent to submit requests on your behalf to exercise your rights. Before accepting such a request from an agent, we require the agent to prove that you have authorized him or her to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.


If you have complaints about how we process your personal data, please contact us using the contact details below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision by contacting us using the contact information below, or filing your complaint with your local data protection authority.

International Users

Please note that we may transfer, store, and process your personal data outside of the country where you live, including in the United States. Your personal data is also processed by staff and external service providers and partners in these countries.

If we transfer your personal data outside of Europe, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the relevant competent authority of the United Kingdom, as relevant, unless the data is transferred to a country deemed to provide an adequate level of protection.

Contact Us

If you have any questions about our privacy policy or this Privacy Policy, or if you wish to exercise any of the rights available to you, please email